Google vs ChatGPT Queries: Why We Ask Questions Differently

We all use Google. And if you’re here, you probably use ChatGPT too. But have you ever noticed how differently you talk to each?

Let’s break it down—not just how Google and ChatGPT work differently, but how you behave differently on both. Whether you’re a content creator, marketer, or just a curious internet wanderer, understanding these differences can help you:

• Write better blogs
• Rank higher in search
• Get more intelligent answers from AI

How Google Queries Work

Google queries are short, keyword-packed, and robotic by design. Think:

• black sneakers size 10 women
• leather jacket under $100
• best white t-shirts for men

Why? Because Google isn’t having a conversation—it’s matching keywords on web pages.

Google has also been evolving with visual tools like Google Lens, which changes how users interact with search beyond just text.

Google users tend to:

• Use 2–5 word phrases
• Skip pleasantries
• Stack keywords for precision

Instead of asking: “What’s a good pair of running shoes for flat feet?”

You Google: best running shoes flat feet 2024

How ChatGPT Queries Work

ChatGPT is different—it’s a dialogue. You’re not just looking for links; you’re asking for opinions, ideas, or custom help.

ChatGPT users typically:

• Ask full questions in natural, casual language
• Offer background (“I’m shopping for…” or “I’m confused about…”)
• Expect thoughtful, structured replies

Instead of googling: faux leather vs leather jacket

You ask ChatGPT: “What’s the difference between real and faux leather? Is one more durable?”

You’re not keyword hunting—you’re looking for a smart friend to help. Whether you’re exploring AI tools in different fields, like real estate, or looking for smart digital assistants, understanding how users interact with AI helps you get smarter answers.

Google vs ChatGPT: Key Differences

Why This Matters for Content Creators

If you’re writing content—blogs, product pages, how-tos—this matters a lot.And if your content involves multimedia, AI tools for tasks like audio editing can speed up your workflow significantly.

To rank on Google:

• Focus on SEO keywords
• Use proper headings (<h2>, <h3>)
• Target short, clear queries
• Add FAQ sections using the “People Also Ask” style.

To show up in ChatGPT answers:

• Write conversationally
• Use full sentences and natural phrasing
• Add real-world examples and summaries
• Break content into clean, scannable sections.
• Even lesser-known tools like DeepSeek show how global AI platforms are adapting to natural, conversational input.
  

Best case? Write in a way that works for both.

Quick Tips to Optimize for Each

Google Optimization

• Include SEO keywords in titles, headings, and meta tags
• Use long-tail phrases naturally
• Add schema markup (FAQ, How-To, Product)
• Answer real user questions directly

ChatGPT Optimization

• Use subheadings as questions people actually ask
• Write like you’re explaining something to a friend
• Add summaries or takeaways at the end of sections
• Include conversational examples and scenarios

Digital marketers looking to optimize ChatGPT queries can benefit from using the best prompts tailored for marketing tasks.

Final Thoughts: Should You Write Differently?

Yes… and no. The best content today is:

• Structured for skimmers and search engines
• Conversational for humans and AI tools

Whether someone types a query into Google or asks ChatGPT, your content should:

1. Be helpful
2. Sound real
3. Answer the question

Beyond ChatGPT, new AI apps like DeepSeek are pushing the boundaries of AI interaction, showing how quickly this space is evolving.

Need Help Writing for Both Worlds?

We live in both, and we write for both. Whether it’s a product page, SEO blog, or branded FAQ, Reliqus Consulting can help you:

• Rank on Google
• Get featured by AI tools
• Actually connect with readers

Let’s talk.