Struggling with ORM: What It Means to You and Your Business

Reliqus Consulting

17 August 2020

ORM

Online Reputation Management (ORM) deals with everything about your company’s brand on online platforms. Which includes the entire web – search engines, forums, blogs, news sites, social networking sites, etc.…

The reputation you build over the years with your hard work can be altered in a matter of some minutes. In today’s internet world, a single negative search result can change public perception of you or your brand, no matter if you are a CEO or a politician. Your online record is permanent and Google algorithms are changing continuously that means articles that were once buried might now be on top, which makes online reputation management important.

ORM Services Help You to Manage Your Online Reputation.

It is all about making strategies to deal with the effects of a negative viral video and create proactive marketing strategies for online consumption so that your online image could be improved or enhanced as per need.

Our expert’s team will first analyze your Brand and its current reputation and set a strategy according to need. We will start a cleanup project which will deal with negative comments and news. We will try to tackle negative news on SERPs and social media channels. But work does not stop here, online reputation needs continuous tracking, we will track your brand reputation and try to enhance it day by day.

ORM vs. SEO

There is a large misconception that ORM is nothing but SEO, but there is a big difference between the two of them. The goal of ORM is different from SEO, on the one hand where Online Reputation Management aims to promote positive or neutral content on the other hand SEO only generates more traffic with relation to certain keywords. The main objective of ORM is to push negative results down in SERPs, so most people don’t get those results.

We ensure to handle your project with precision because we understand that the value of online reputation is the same as real-world reputation. Our professional’s team has achieved success in a lot of projects and will work with the same diligence to make sure that your brand achieves the desired success.

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ORM

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